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CREATIVE INSIGHTS INC. |
Our Feature Presentations
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Now is the Time to Sweat the Small Stuff An action-based motivational boost to your staff and your business | |
Even when many external factors seem to be playing against your business, the one super-effective internal factor that you HAVE control over is to build a solid infrastructure of good habits – to execute the details. Now is the time to focus on the positive, build up confidence and concentrate on what we can do.
Focusing on the basics today will improve morale, staff performance and customer service, and strengthen your business now and for the future, recession or not.
With fewer customers, every single customer interaction is crucial to your business. No slack and no second chances. Also, with customers making fewer purchases, they demand more entertainment and satisfaction from fewer encounters.
Today’s consumers are more impatient and knowledgeable than ever before, and they are really watching their dollars. They reward consistency and dependability. They will not buy sizzle if the steak is below their expectations. To deliver, you need to ensure daily execution of the details that have created and sustained great companies -- regardless of the economic climate.
This session delivers an actionable and effective 30-item checklist to boost your business by Sweating the Small Stuff.
A Recipe for Finding and Keeping Great Employees A new way of thinking and a practical tool kit to charge up your team | |
In today’s weaker economy, customer-facing business may have access to more employee candidates, but that will not solve the much bigger problems of a manager – how to find the right candidates, and how to keep them.
Huge changes are taking place in the workforce and customer-facing businesses continue to struggle to find and keep skilled staff. This problem is partly due to demographics – there really IS a shortage of qualified staff today.
Embracing innovative staffing ideas is the solution. Working with a trade sector association, Ted Topping has just spent several months researching and writing a current “best practices” manual for finding and keeping employees. This session will explain what it takes to thrive today, and help the participants:
• Understand how front-end and back-room are different businesses with different staffing needs
• Introduce simple “systems” that can be explained to and quickly followed by new employees
• Build your team around productive, stable employees who offer education and experience
• Focus on the 20 percent of workplace activities that produce 80 percent of your bottom-line.
Managing Successfully Across the Age Groups Take charge and create a results-focused work culture | |
Leading a team whose members do not share your – or each others’ – work ethic, values or experience, is an extremely challenging task. Solving the dilemma starts with admitting that the situation will not correct itself. The younger generation will not one day “grow up” and adopt the older generation’s values. The employable-age younger generation is already grown-up and their values ARE different. The situation is even worse if your team members’ values and life experience clash with those of your customers.
Rooted in basic demographics and in a weak economy, the task of finding and especially keeping and managing the staff you really want is more daunting today than ever before.
This session explains WHY we are in this situation and, most important, provides practical, actionable instruction on how to:
• Create a work culture that focuses more on what needs to get done and less on how.
• Accommodate the ways in which people from various age groups approach work.
• Avoid the ineffective carrot-and-stick style of motivation and provide more effective incentives.
• Make production and customer-facing work fun and interesting in the employees’ eyes.
Ted Topping, keynote speaker, author and retail consultant |
Start and Run Retail Business by Jim Dion and Ted Topping |
| Start and Run a Retail Business | Associates |
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