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Trends & Color Forecasting (2019 Edition): Learn to Spot Trends Because Trends Are Big Business

Client Crossville Inc.
Date Apr 4, 2019
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Presentation for Crossville Sales Team in Ft. Lauderdale, FL.

Trends: what are they? Where do they come from? Why do they matter? These are some of the questions we are going to answer in this presentation because understanding, and applying consumer trends and insights in general and color trends in particular is and will forever be a holy grail to business and marketing professionals. Trends come from consumers needs, wants and desires and any business today is, well, ‘in the business’ of unlocking those needs, wants and desires and thrive along the way.

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