Markdowns Happen: Make The Most Of Them
||Independent Garden Center Show
||Aug 21, 2013
Workshop for the 2013 IGC Know2Grow Retail Conference in Chicago, IL.
There are so many things that can lead to having to sell an item below the original ticketed price. The important thing to remember is, “Markdowns are the tuition we pay for an education on our customers and our business.”
This session focuses on what causes markdowns, when to take them and how to keep them from robbing you of profit or creating a discount image for your garden center. A good markdown plan not only improves cash flow, it ultimately improves customer service as you get better at learning from your mistakes.
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